Hype Machine Stunt
Like this a lot. Hype Machine are going to launch their new site once 10,000 people are looking at this page:
Brilliantly it’s not when 10,000 have looked at it cumulatively, they’re waiting for 10,000 to have the page open at the same time, which is sweet (I’m deducing this because the number is going down as well as up!).
Hype machine is an MP3 blog aggregation thing that helps you find new music. It’s good. Be interesting to see what the new site’s like, once enough people are looking at it.